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Director of Marketing

The Director of Marketing Strategy will provide vision and leadership for developing, implementing, and orchestrating successful marketing campaigns across HAP’s product lines and digital channels with the goals of increasing lead generation and conversion. This position will work in close partnership with the Chief Sales and Marketing Officer , Director of Corporate Communications, and Sales & Account Management leadership to develop and socialize strategic plans to increase demand for HAP’s products and services. This position will lead strategic marketing managers for each core product segment along with a digital marketing experience team responsible for developing and implementing digital channels in orchestrated campaigns. This position will also continuously collaborate with the Director of Corporate Communications and Brand to execute on the socialized strategy across all communications channels and product lines. This position will report to the Vice President of Product, Marketing, Communications, and Community Outreach.

Time:  Full time
Salary:  Salary
Category:  Marketing/sales/product development

Updated: 3/17/2021 9:40:05 AM

Job Contact:
Jessica Greig

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1414 E Maple Rd
Troy, MI 48083