Medicare Advantage Toolkit

SummaCare 2019 Medicare Advantage Marketing Samples
SummaCare shares marketing samples for 2019 Medicare Advantage.

Presentation: Increase your share of New-to-Medicare - Marketing Strategies for Regional Health Plans
Media Logic profiles the Trailing Boomer generation and shares modern New-to-Medicare marketing approaches to transition commercial membership and compete with the national players.

2020 Medicare Communications and Marketing Guidelines
On March 21, 2019, the Centers for Medicare & Medicaid Services(CMS) issued an HPMS memo seeking comment on proposed changes to the Medicare Communications and Marketing Guidelines (MCMG). CMS is accepting comments on the proposed changes through April 4, 2019.The comment period for this proposed rule opened on March 4th and closes on May 3rd.

Chronic Care Management Services Fact Sheet
Shared by Health First Health Plans, this CMS fact sheet provides background on payable CCM service codes, identifies eligible practitioners and patients, and details the Medicare PFS billing requirements.

Healthy State: 2018 Medicare Advantage Marketing Materials
Healthy State shares examples of their Medicare Advantage marketing materials.

Community Health Plan of Washington: 2018 Medicare Advantage Marketing Samples
Community Health Plan of Washington shares samples of their Medicare Advantage marketing materials

Health Alliance Plan: 2018 Medicare Advantage Marketing Samples
Health Plan Alliance shares their T65 Campaign redesign and rebranded for 2018 and 2019. There are seven mailings, which include letter packages, self-mailers and a birthday card mailing.

Simon Moody, Milliman, comments on CMS advancing the demo to waive MIPS requirements for clinicians in certain at-risk medicare advantage plans
Today, the Centers for Medicare & Medicaid Services (CMS) is advancing the Medicare Advantage Qualifying Payment Arrangement Incentive (MAQI) Demonstration, which, when approved and adopted, would waive Merit-Based Incentive Payment System (MIPS) requirements for clinicians who participate sufficiently in certain Medicare Advantage plans that involve taking on risk.

Presentation: MACRA and the QPP - Payer and provider perspectives
Milliman's Simon Moody and Fritz Busch present on the recent news and updates regarding MACRA and the QPP.

From ACO to MA: Time To Grow Up
Lumeris presents a comparison of CMS ACOs to MA and provides considerations for long term MA strategy. This presentation was given on April 26, 2018 at the NAACOS Spring Conference.

Medicare Advantage Innovation Session Agenda - Baystate Health
Baystate Health/Health New England shares an agenda for a Medicare Advantage Innovation Session they held in June 2018 on MA membership growth, improving financial performance, quality and outcomes.

Value Based Payment Survey Results: How Provider-Sponsored Plans Can Succeed
During this webinar, HealthScape Advisors explore the value-based payment survey results and their impact and implications. We encourage you to Invite your health system and medical group executives to join you on the webinar. Feel free to forward them the report with your invitation. The recommendations in this report can be successful when approached through the entire enterprise and this is an opportunity designed to bring together the stakeholders.

Sharp Health Plan: 2018 Medicare Advantage Marketing Samples
Sharp Health Plan shares samples of their Medicare Advantage marketing materials.

You can't spell MACRA without MA
Is your organization MACRA ready? If so, you've probably invested significantly in infrastructure and innovative policies and procedures focused on care management and consumer engagement strategies. But have you considered how this investment has prepared you for the broader Senior Market? Synergies across both MACRA and Medicare Advantage may exist.

Presentation: Pathway to Physician Payment Reform: MACRAs Implications and Opportunities for Health Plans
In this session led by Bob Atlas, President of EBG Advisors, we discussed the two alternative routes under Medicare's Quality Payment Program (QPP): Alternative Payment Models and the Merit-Based Incentive Payment System.