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Commercial & ACA Product Workgroup: Success in the Exploding ICHRA and QSEHRA Marketing

Event Date: 10/16/2025

Event Overview

10/16/2025
1:00 PM – 2:30 PM CT  (90 minutes)
Webinar  //  Zoom Meeting 

Interest in defined contribution products is exploding among employers and employees as flexible and tax-advantaged solutions to rising premiums.  These market shifts have caught the attention of Health Plan Alliance members.  During this webinar we will take a detailed look at:

  • Successfully managing the implementation of an Individual Coverage HRAs (ICHRAs) and Qualified Small Employer HRAs (QSEHRAs).
  • Successfully partnering with an administrator.
  • Successfully navigating consumer expectations and experience.

Special Features:

  • Updates from the HRA Council 2025 data report which identifies market shifts and defines market opportunities.
  • Updates on regulatory and legislative actions and revisions.
  • Updates from Alliance members.

Expert Discussion Leaders:

  • Robin Paoli, Executive Director, The HRA Council
  • Libby Hart, VP of Carrier Relationships, Remodel Health and Vice Chair, The HRA Council (Libby successfully launched ICHRA and QSEHRA products while at Capital Blue Cross)

 

 

 

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Attendees

Below is a list of all delegates registered to date for this event

  • Carrie Alles
  • ALLIANCE MEMBER
  • Director of Consumer and Specialty Products at Providence Health Plan
  • Benjamin Aragon
  • ALLIANCE MEMBER
  • Manager of Product Development at Sharp Health Plan
  • Alyssa Azevedo
  • ALLIANCE MEMBER
  • Project Manager II at Baylor Scott and White Health Plan
  • Terence Boland
  • ALLIANCE MEMBER
  • Director, Benefits Management and Filings at Capital District Physicians' Health Plan (CDPHP)
  • Suzanne Brown
  • ALLIANCE MEMBER
  • Director, State Regulatory Coordinator at Baylor Scott and White Health Plan
  • Jaclyn Brown
  • ALLIANCE MEMBER
  • Director, Commercial & Individual Sales at Health First Health Plans
  • Jeff Cinciarelli
  • ALLIANCE MEMBER
  • Chief Sales Officer at Western Health Advantage
  • Elaine Corrough
  • ALLIANCE MEMBER
  • Senior Director, Actuarial Services at Community Health Plan of Washington
  • Christina Cox
  • ALLIANCE MEMBER
  • Manager Membership Support Services at Providence Health Plan
  • Brian Crocker
  • ALLIANCE MEMBER
  • Manager Enrollment and Business Analysis Integration at Network Health
  • Edward Curis
  • ALLIANCE MEMBER
  • Product Director - Medicaid at Neighborhood Health Plan of Rhode Island
  • Maria Dias
  • ALLIANCE MEMBER
  • Sales Operations Manager at Health New England
  • Megan Do
  • ALLIANCE MEMBER
  • Manager Product Development at Health First Health Plans
  • Michelle Drapcho
  • ALLIANCE MEMBER
  • Manager Large Group Client Services at Geisinger Health Plan
  • Karla Eberhart
  • ALLIANCE MEMBER
  • Sr Project and Compliance Coordinator at SummaCare
  • Angel Ems-McLaren
  • ALLIANCE MEMBER
  • Director, Government & Commercial Product at Health Alliance Plan (HAP)
  • Johanna Esquilin
  • ALLIANCE MEMBER
  • Product Manager, Commercial Lines of Business at MetroPlusHealth
  • Mary Fechko
  • ALLIANCE MEMBER
  • Dir, Market Segment at Medical Mutual
  • Junalyn Francisco
  • ALLIANCE MEMBER
  • Manager, Administration & HR at Valley Health Plan
  • Michael Frye
  • ALLIANCE MEMBER
  • Associate General Counsel at SummaCare
  • Christine Gilbert
  • ALLIANCE MEMBER
  • Director, Business Development Mergers & Acquisitions at Sentara Health Plans
  • Ann Giusiana
  • ALLIANCE MEMBER
  • Benefit Specialist at Aspire Health Plan
  • Lori Glenn
  • ALLIANCE MEMBER
  • Financial Analyst at SummaCare
  • Stephanie Grahl
  • ALLIANCE MEMBER
  • Principal Change Management Engineer at Health Alliance Plan (HAP)
  • Valerie Griffin
  • ALLIANCE MEMBER
  • PMO Manager, BSW Health Plan at Baylor Scott and White Health Plan
  • Melissa Hall
  • ALLIANCE MEMBER
  • Chief Operating Officer at Aspire Health Plan
  • Karin Hallowell
  • ALLIANCE MEMBER
  • Commercial Benefits Manager at Providence Health Plan
  • Veronica Hawkins
  • ALLIANCE MEMBER
  • VP, Individual & Retiree Health Solutions at Medical Mutual
  • Eva Hoffman
  • ALLIANCE MEMBER
  • Director of Marketing & Communications at CCHP
  • Amanda Hrabe
  • ALLIANCE MEMBER
  • Manager of Sales Operations at Network Health
  • David Hurst
  • ALLIANCE MEMBER
  • Chief Business Development Officer at Valley Health Plan
  • Alicia Kelley
  • ALLIANCE MEMBER
  • Vice President, Government Program at Capital District Physicians' Health Plan (CDPHP)
  • Amy Kelly
  • ALLIANCE MEMBER
  • Corporate Counsel at Medical Mutual
  • Patrick Koltz
  • ALLIANCE MEMBER
  • Chief Operating Officer at Prominence Health Plan
  • Rick Koven
  • ALLIANCE MEMBER
  • Consultant at Health Plan Alliance
  • Brandy Lanns
  • ALLIANCE MEMBER
  • Director, Quality Improvement at Baylor Scott and White Health Plan
  • Jacob Leader
  • ALLIANCE MEMBER
  • Product Manager at Medical Mutual
  • Dennis Leigh
  • ALLIANCE MEMBER
  • VP of Finance at Network Health
  • Gerrad Lemon
  • ALLIANCE MEMBER
  • Account Manager at Cox HealthPlans
  • Kevin Lewis
  • ALLIANCE MEMBER
  • Chief Executive Officer at Community Health Options
  • Hollie Mayes
  • ALLIANCE MEMBER
  • Marketing Specialist at Alliant Health Plans
  • Renatta Mial
  • ALLIANCE MEMBER
  • Senior Product Manager at Health Alliance Plan (HAP)
  • Jennifer Mims
  • ALLIANCE MEMBER
  • Product Design Manager at Geisinger Health Plan
  • Mark Mixer
  • ALLIANCE MEMBER
  • Chief Executive Officer at Alliant Health Plans
  • Jonathan Moody
  • ALLIANCE MEMBER
  • Director of ACA Products and Government Affairs at Quartz Health Solutions
  • James Moses
  • ALLIANCE MEMBER
  • Sales Manager at Denver Health Medical Plan
  • Marla Moskal
  • ALLIANCE MEMBER
  • Director, Marketing and Communications at Health Partners Plans / Jefferson Health Plans (HPP/JHP)
  • Tanya Nave
  • ALLIANCE MEMBER
  • Sr. Director Network Relations and Database Mgmt at Care N' Care Insurance Company, Inc.
  • Jeremiah Newcomb
  • ALLIANCE MEMBER
  • Regulatory Compliance Specialist at Sharp Health Plan
  • Susan Peterson
  • ALLIANCE MEMBER
  • Director, Sales Enablement at Sentara Health Plans
  • Julie Pierson
  • ALLIANCE MEMBER
  • Product Administrator at Avera Health Plans
  • Josh Reyes
  • ALLIANCE MEMBER
  • Sales Executive at AvMed
  • Celeste Richards
  • ALLIANCE MEMBER
  • Chief Operating Officer at Alliant Health Plans
  • Carolyn Rogers
  • ALLIANCE MEMBER
  • Product Director at Neighborhood Health Plan of Rhode Island
  • Gabrielle Sansone
  • ALLIANCE MEMBER
  • Vice President Sales, Commercial at Prominence Health Plan
  • Melissa Schultz
  • ALLIANCE MEMBER
  • Director, Marketing Acquisition at Medical Mutual
  • Joseph Schwartz
  • ALLIANCE MEMBER
  • Director, Office of Innovation & Optimization at AvMed
  • Patti Scott
  • ALLIANCE MEMBER
  • Vice President, Commercial Growth at Capital District Physicians' Health Plan (CDPHP)
  • Tara Siemonsma
  • ALLIANCE MEMBER
  • Product Administrator at Avera Health Plans
  • Gerri Smith
  • ALLIANCE MEMBER
  • Director, Compliance at CHRISTUS Health Plan
  • Bart Stead
  • ALLIANCE MEMBER
  • Vice President of Marketing at Cox HealthPlans
  • Valentine Tan
  • ALLIANCE MEMBER
  • Director of Commercial Product at Providence Health Plan
  • Emily Tonkovich
  • ALLIANCE MEMBER
  • Senior Regulatory Consultant at Health Alliance Plan (HAP)
  • Arase Tost
  • ALLIANCE MEMBER
  • Manager, Regulatory Integrity at Health First Health Plans
  • Kerri Towsley
  • ALLIANCE MEMBER
  • Director, Product Development & Market Intelligence at SummaCare
  • Karla Tull
  • ALLIANCE MEMBER
  • Director Underwriting at CommunityCare
  • Kacey Werner
  • ALLIANCE MEMBER
  • Product Manager at Network Health
  • Julie Werstler
  • ALLIANCE MEMBER
  • Director, Healthcare Economics & Government Programs Finance at SummaCare
  • Kaylee White
  • ALLIANCE MEMBER
  • Product Development Analyst at SummaCare
  • Ryan Zikeli
  • ALLIANCE MEMBER
  • VP of Commercial Sales at Network Health