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Consumer Insights Drive AEP Growth: Market Research Meets Predictive Analytics

Event Date: 7/25/2019

Event Overview

Thursday, July 25, 2019
1:00 PM CT – 2:00 PM CT (60 minutes)
Hosted by: Carrot Health and Deft Research

This event is hosted on our ReadyTalk platform

 

With so many plan options and very few seniors switching year-over-year, identifying the 'voice of the consumer' through marketing and plan benefits is critical for plan success. Consumer research combined with data analytics create the foundation for data-driven decisions that can drive successful AEP campaigns in highly competitive markets.

Separate from the competition by harnessing market research and predictive analytics to drive sustainable acquisition and retention.

 Join this webinar to gain consumer insights and learn more about the power of combining Carrot Health's data-driven solutions with Deft's health insurance-savvy market research for increased ROI and marketing effectiveness.


Audience

Leaders with responsibility for Medicare Advantage marketing, product design, digital strategy, and sales will find this webinar most helpful. In addition, this event also addresses supplemental benefits so individuals developing strategy specific to these products are encouraged to attend.


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Documents
7/25/2019

Presentation: Consumer Insights Drive AEP Growth - Market Research Meets Predictive Analytics
Carrot Health and Deft Research join forces to share how consumer research combined with data analytics create the foundation for data-driven decisions that can drive successful AEP campaigns in highly competitive markets.

7/25/2019

Recording: Consumer Insights Drive AEP Growth - Market Research Meets Predictive Analytics
Carrot Health and Deft Research join forces to share how consumer research combined with data analytics create the foundation for data-driven decisions that can drive successful AEP campaigns in highly competitive markets.

Attendees

Below is a list of all delegates registered to date for this event

  • Benjamin Aragon
  • ALLIANCE MEMBER
  • Manager, Product Development at Sharp Health Plan
  • Tim Brousseau
  • ALLIANCE MEMBER
  • VP Client Services at Deft Research
  • Eric Cahill
  • ALLIANCE MEMBER
  • Sr Program Manager at Prominence Health Plan
  • Alison Devine
  • ALLIANCE MEMBER
  • Product Design Manager at Geisinger Health Plan
  • Shawn Dewers
  • ALLIANCE MEMBER
  • Chief Executive Officer at Central Health Plan of California
  • Jamie Falcon
  • ALLIANCE MEMBER
  • Senior Consultant-Strategy, Product Management at Mount Carmel Health Plan (MediGold)
  • Miles Glew
  • ALLIANCE MEMBER
  • Payor Programs Contract Specialist at Community Health Plan of Washington
  • Steve Locke
  • ALLIANCE MEMBER
  • Business Operations Manager - Sales & Marketing at Community Health Plan of Washington
  • Hannah Neylon
  • ALLIANCE MEMBER
  • Government Programs Manager at Network Health
  • Michelle OConnor
  • ALLIANCE MEMBER
  • Program Manager, Customer Experience at Quartz Health Solutions
  • Sam Potter
  • ALLIANCE MEMBER
  • Customer Experience Analyst at Quartz Health Solutions
  • Spencer Pratt
  • ALLIANCE MEMBER
  • VP Product at Carrot Health, Inc.
  • Lee Pritchett
  • ALLIANCE MEMBER
  • Senior Marketing Manager at Care N' Care Insurance Company, Inc.
  • Annie Shieh
  • ALLIANCE MEMBER
  • Compliance at Central Health Plan of California
  • Melissa Stevens
  • ALLIANCE MEMBER
  • VP Community Engagement and Growth at Community Health Plan of Washington
  • Kerri Towsley
  • ALLIANCE MEMBER
  • Supervisor, Product Development & Market Intelligence at SummaCare
  • Jesse Warner
  • ALLIANCE MEMBER
  • Director of Internal Audit at Network Health
  • Holly Zorz
  • ALLIANCE MEMBER
  • Quality Improvement Project Coordinator III at Paramount Health Care
  • Stephen Sigmond
  • SPEAKER
  • Founder, CFO & VP Marketing at Carrot Health, Inc.
Speakers