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FEHB Product Design and Market Strategies: Open Discussion

Event Date:1/23/2019

Event Overview

Wednesday, January, 23, 2019
1:00 PM CT – 2:00 PM CT (60 minutes)

This event is hosted on our ReadyTalk platform

 

Join your peers in an open discussion your Federal Employee Health Benefits products.  We will share market conditions, consumer/member perspectives, product design, and marketing strategies.  Some the of the challenges we will discuss include: 

  • Our benefit offerings can be complicated and challenging to understand.
  • Our ability to compare and contrast our benefit offerings and differentiate ourselves.
  • It is difficult to connect with FEHB prospects and influence a decision.
  • It is difficult to remain visible throughout the year in order to keep our brand top of mind.

Come prepared to discuss the following questions:

  • What do you call the FEHB Program?  FEP?  FEHB?  Others?
  • What are you doing to migrate "passive enrollment" renewals from an existing carrier to your plan?
  • What are you doing to engage the agency leaders/agencies at a deeper level?
  • How are agents successful in messaging against other plans, within regulations?
  • What are you doing to retain membership year over year?  What outreach do you do?
  • How do you introduce "next year's" benefits?
  • What are you doing to simplify your benefit offerings to make the program easier to use and easier to understand?
  • What are you doing for annuitants that have Medicare and FEHB?  Do you attempt to cross sell your MA plan?
  • What lessons have you learned from participating in the FEHB program?

 

Audience

Executive and Managers with responsibilities for FEHB operations, product design, pricing, and marketing.

 

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View the presentation materials from these recent events

 

Documents
  • 2/4/2019
  • SelectHealth FEHB Marketing Materials
  • SelectHealth shares their marketing materials for Federal Employee Health Benefits program including 2019 plan changes, options worksheet, takeaway card, and benefits brochure.
Attendees

Below is a list of all delegates registered to date for this event

  • Benjamin Aragon
  • ALLIANCE MEMBER
  • Manager, Product Development at Sharp Health Plan
  • Kevin Bone
  • ALLIANCE MEMBER
  • Product Development Manager at SelectHealth
  • Brian Brown
  • ALLIANCE MEMBER
  • Head, Group Sales & Retention at AvMed
  • Karen Brunton
  • ALLIANCE MEMBER
  • Compliance Analyst at Medical Associates Health Plans
  • Lisa Buswell
  • ALLIANCE MEMBER
  • Sr. Client Executive at Sentara Health Plans (Optima)
  • Eric Cahill
  • ALLIANCE MEMBER
  • Sr Program Manager at Prominence Health Plan
  • Charissa Drake
  • ALLIANCE MEMBER
  • Contract Compliance Manager at Sentara Health Plans (Optima)
  • David Ellis
  • ALLIANCE MEMBER
  • Director of Underwriting at Scott & White Health Plan
  • Toni Frawley
  • ALLIANCE MEMBER
  • Director, Product Development & Management at Health Alliance Plan (HAP)
  • Allison Gilbert
  • ALLIANCE MEMBER
  • Product Manager at Health Alliance Medical Plans
  • Debbie Harvey
  • ALLIANCE MEMBER
  • Client Liaison at Scott & White Health Plan
  • Bob Heitman
  • ALLIANCE MEMBER
  • Chief Actuary at SelectHealth
  • Brent Hess
  • ALLIANCE MEMBER
  • Director, Government Sales at SelectHealth
  • Karen Hoffmann
  • ALLIANCE MEMBER
  • Director of Operations at Medical Associates Health Plans
  • Dan Klopfenstein
  • ALLIANCE MEMBER
  • Manager of Government Relations at Health Alliance Medical Plans
  • Jill Mitchell
  • ALLIANCE MEMBER
  • Director of Finance at Medical Associates Health Plans
  • Veronica Palma
  • ALLIANCE MEMBER
  • Product Development Manager at SelectHealth
  • Michael Reeves
  • ALLIANCE MEMBER
  • Government Sales Account Manager at SelectHealth
  • Diane Rowe
  • ALLIANCE MEMBER
  • Sr. Project Consultant at Health Alliance Plan (HAP)
  • Justin Shirey
  • ALLIANCE MEMBER
  • Account Manager 2 at Presbyterian Health Plan
  • Kristy Stephens
  • ALLIANCE MEMBER
  • Director of Proposal Development at Fluent Health
  • John Tucker
  • ALLIANCE MEMBER
  • Lead Underwriter at Geisinger Health Plan
  • Troy Vargovich
  • ALLIANCE MEMBER
  • Director of Underwriting & Pricing at Presbyterian Health Plan
  • Stephanie Wiegman
  • ALLIANCE MEMBER
  • Customer Experience Coordinator at Samaritan Health Plans
  • Maegan Zimmerman
  • ALLIANCE MEMBER
  • Product Management Anlst Sr, Process Controls at Scott & White Health Plan
Speakers